People were asking me to follow up on the "why retailer's conservatism hurts" bit from a month or two back, so here we go. Go read the column on CBR!
Also, in the follow-up category, Percy Carey has quit as Marketing Director of Tyrese Gibson's Mayhem! in part due to the stuff I discussed in last months column. You can read Carey's press release here.
-B
Look: it is the new Tilting At Windmills, and here I talk about Neil Gaiman and Tyrese Gibson and Social Networking and Marketing, and how perfect storms are pretty imperfect after all.
Some months are a long hard search for a subject, but this month was, in a way, a gift as it was 100% obvious what I HAD to write about.
If you don't/won't/can't comment at CBR, well you can say something here (but Jonah'd be more happy if you said something over there, yeah)
-B
